We believe in long term solutions, and working long-term means constantly developing and making wise decisions that feel right in the stomach. We want to see long-term commitment in our employees, in our destinations, in our guests, and in our relationships with partners. We believe this leads to sustainability for the environment.

We operate according to policies related to nature and people. Of course, we follow national regulations as well as international frameworks set by the UN. We want to be part of achieving the goals of Agenda 2030, as well as being involved in all developments that create better conditions for all of us.

Today, we have three destinations proudly carrying the Swan label. A label that quality-assures the work we do and what we believe in. Our goal is to license an additional five destinations by next year, which we are proud of.